• KELLIE DE LEON
• 25 Jul, 2018

B2B marketers are experiencing more pressure than ever to increase the quantity and quality of leads, outsmart the competition, and prove ROI in the process. The challenges can seem overwhelming, #amiright?! You need to know where to focus your efforts to reach your goals. If it’s demand generation vs. lead generation, which helps the most? Or are they really the same thing?
Read more...